DATE: Thursday, August 23, 2012 from 6:30-9pm (EST)
It’s an ugly economy out there. You need actionable strategies to take your content marketing to the next level – and take your company from surviving to thriving. What you need is the Blog Squad – and we’ve got them!
Blogging is a business tool, which can be used to promote your business. If you do it right, it leads to selling more stuff. Do it wrong and it’s a time-consuming hobby. Our Blog Squad doesn’t play around with blogging – they do it to make money.
Join us for an interactive panel discussion and discover the “insider” blogging strategies you can use instantly. We’ll be covering issues that straddle 4 main categories:
· Search Engine Optimization – Just because you can’t afford an SEO specialist doesn’t mean you can’t tempt Google to serve up your content to potential customers.
· Blogging Best Practices – From blogging frequency to how to use multi-media, learn how the experts do it.
· Writing with Passion – Blogs have personality, pizazz and all that jazz because we all know boring doesn’t get shared. Learn how to inject yourself into your business blog
· Social Signals – Just because you blog, doesn’t mean they will come. Our Blog Squad will share how social media can help.
Meet Our Panelists
- Ann Douglas, parenting expert, author of Mother of All Baby Books & Toronto Star columnist
- Lianne Phillipson-Webb, Sprout Right, registered nutritionist & author
- Julie Cole, Mabel’s Labels Co-Founder
- Leslie Hughes, Punch Media, social media consultant
- Julia Rosien, Social North, SEO expert & moderator
Free images from FreeDigitalPhotos.net
About Leigh Mitchell
Leigh Mitchell is the founder & president of Women in Biz Network. Leigh specializes in professional development for women through skill building events, conferences, memberships, webinars and marketing services. Leigh is passionate about connecting women online across North America and in person throughout Canada and is considered to be Canada's leading small business ambassador. Her goal is to create happy and inspired entrepreneurs that feel empowered with greater productivity. Leigh has successfully assisted many leading brands to engage with the WIBN community. Brands include: GM Canada, Microsoft Canada, Telus, Johnson & Johnson, Maple Leaf Foods, TD Canada Trust, Staples Canada and Random House. These organizations believe in power, influence and value professional women bring to the economy. Leigh has been featured on CBC Radio, the Toronto Star, the Globe & Mail and in other media and has been a featured speaker at Blissdom Canada.
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